Wednesday, 5 March 2025 | 12:40 - 13:00

Nothing Without Us – Inclusive Representation

Format:In-personLocation:Fireside ChatTrack:Livestreamed

Inclusive Representation Fireside chat: This discussion will be focused on the importance of inclusive representation in internal and external marketing. The conversation will explore how brands can ensure diverse voices and perspectives are authentically represented in their marketing strategies. The speaker will share insights on how inclusive marketing reflects societal values and drives consumer loyalty and business growth.

Key topics will include overcoming barriers to representation in advertising, avoiding tokenism, and creating campaigns that resonate with diverse audiences. The discussion will also highlight how inclusive marketing contributes to a more equitable and inclusive industry. Attendees can expect to gain actionable strategies for embedding diversity into their marketing practices and fostering more inclusive brand storytelling.

[Alt text: Zero Project Conference 2025 banner. A green and white design featuring a digital globe with network lines on the left and the Zero Project logo with green leaves on the right]

Watch on YouTube: https://youtu.be/u958T7M2kkY?si=F0DENVe9EZGRVsM6

1 speaker

  • Mary Fernandez-Arias

    Global Engagement lead: Accessibility, Disability and Neuro-Inclusion

    Cisco Systems